A Behind The Scenes Look At The Cover Of TIME Magazine

March 30th, 2018

Known for its red border and evocative covers, TIME Magazine not only reports the news but also makes the news.

For the past 20 years, D.W. Pine III has been designing and overseeing those covers. As TIME Magazine’s Creative Director, his job is to crystallize a week’s worth of news into a single image.

“When a cover can give something to both sides, that they can see, that’s not a bad place for us to be as far as TIMES 95 year history,” Pine said.

Pine joined “City Lights with Lois Reitzes” to talk about the process of creating covers for the weekly magazine to breaking down a few recent ones, like the Person of the Year for 2017.

Pine’s roots are from Atlanta, with graduating from Georgia State University in 1991, where he was the editor-in-chief of The Signal student newspaper, to being a sports writer at The Atlanta Journal-Constitution.