A study by consulting firm McKinsey and Company found that more than a third of the U.S. workforce identifies as independent workers.
While a large portion of those are jobs like delivery driving or dog sitting, an increasing number of freelance workers are in white-collar positions, like marketing.
Shannon Denton is the CEO and co-founder of Atlanta-based Wripple, a freelance platform for creative professionals in marketing.
New data released by Wripple shows that both contractors and the companies they work with see room for growth in freelance work.
Denton joined “All Things Considered” to discuss the survey data’s insights and what they mean for freelancers and companies.
